Friday, December 30, 2011
Exciting new Scion vehicles to roll out at Scion Carlsbad in the new year
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Ever since its inception, the Scion brand has been known for hip, edgy cars built with Toyota reliability and fuel efficiency and, in 2012, they are adding two new models to the mix—a premium micro sub-compact and a high-performance sports coupe.
First, the sub-compact Scion iQ. At ten feet long, it is a 2-door, 3+1 seater with a 1.3-liter, four-cylinder engine that makes 94 horsepower and 89 pound-feet of torque. This car is for the urban drivers who want to get great gas mileage and not take up a lot of space on the road. It's cute, it's fun and it's safe with 11 air bags as standard equipment and the world's first rear window air bag. Some other safety features include anti-lock brakes, traction control and a tire pressure monitoring system. The standard equipment on all iQs is air conditioning, power windows, locks and mirrors, Bluetooth, HD radio and CD player with USB input.
Next up is the new Scion FR-S. This compact high-performance sports coupe features rear-wheel drive, a low center of gravity and a lightweight design to achieve “Pure Balance.” FR-S stands for Front-engine, Rear-wheel drive, Sport. The FR-S is designed around the core goal of achieving “Pure Balance” which begins with the strategic use of the world’s only flat boxer engine in a front-engine, rear-wheel drive configuration. The engine’s compact size and flat shape allow it to be mounted mid-ship and extremely low, giving the car a dynamically favorable front-to-rear weight ratio of 53:47 and a low center of gravity comparable to some exotic supercars.
The idea of “Pure Balance” is further realized by the FR-S’s lightweight design and compact size. The combination allows the car to be quick and nimble into and out of corners, with dynamic maneuverability and confident handling. The coupe’s weight is kept to a minimum by utilizing an aluminum hood, a solid roof, and by featuring a trunk design instead of a hatchback.
You will be able to find both of these cars, plus the full line-up of Scion models at Scion Carlsbad—the fourth-largest volume Scion store in the nation. The Scion line includes the 2012 Scion tC, xB and xD, which have all been named the “Top Safety Pick” from the Insurance Institute for Highway Safety (IIHS).
Right now, all active military personnel as well as new college graduates qualify for a $1,000 rebate on all Scion models if they finance through Toyota Financial Services at Scion Carlsbad. For more information, visit www.scioncarlsbad.com or call (866) 963-3433. Scion Carlsbad is located in Car Country Carlsbad at I-5 and Cannon Road exit.
Wednesday, December 28, 2011
Tuesday, December 27, 2011
Thursday, December 22, 2011
Wednesday, December 21, 2011
Tuesday, December 20, 2011
Toyota to Debut Advanced Plug-In Hybrid Concept and Prius c at 2012 North American International Auto Show
Courtesy of Toyota
Thursday, December 15, 2011
Tuesday, December 13, 2011
Statement from Toyota Motor Sales, U.S.A., Inc., Regarding the National Highway Traffic Safety Administration’s Five-Star Composite Rating for All-New 2012 Camry
Monday, December 12, 2011
Thursday, December 8, 2011
Tuesday, December 6, 2011
Monday, December 5, 2011
Friday, December 2, 2011
Two Toyota Leaders Named Automotive News All-Stars
Toyota Motor Sales Customer Services Group Vice President Fletcher Davidson and Toyota Motor Corporation Executive Vice President Shinichi Sasaki were named two of 20 Automotive News 2011 All-Stars this week. Davidson was named the “Service and Parts” All-Star for leading a “quick-response team that moved logistical mountains to ensure a smooth flow of repair parts to U.S. dealers” after the massive March 11 earthquake/tsunami heavily damaged Toyota suppliers in Japan. Sasaki was cited as the “Purchasing” All-Star for swiftly narrowing Toyota’s post-earthquake parts problems from 1,200 to just 30 in one month. To read more about the 2011 Automotive News All-Stars, please visit: http://bit.ly/3mEgba.
Toyota Continues Normal Production at its North American Plants
Toyota announced that its North American plants would continue operating on a normal production schedule, including overtime and Saturday production, through Dec. 17. Toyota's Thailand plants reopened on Nov. 21 and the company's Japan plants are operating at near-normal levels, including overtime. Decisions regarding future production schedules will be made based on an ongoing assessment of the parts supply situation at each individual production line.
Fast and Fierce: Scion FR-S Premieres
The FR-S connects to the road with lightweight 17-inch wheels. The lightweight design and short 101.2-inch wheelbase combine for nimble cornering and that fun-to-drive spirit championed by Toyota Motor Corporation President Akio Toyoda.
Thursday, December 1, 2011
Toyota in America Stories/Information a Click Away On New Interactive U.S. Map
Toyota has launched “Toyota in Action,” an online, interactive map that highlights the company’s U.S. operations and commitment across America. By clicking on states and symbols on the map, viewers can see more than 200 stories, photos and videos showcasing how Toyota is creating jobs, making advances in safety and technology, preserving the environment, and contributing to local communities. The launch of the website is being supported by digital ads on top news websites, including Bloomberg.com, HuffingtonPost.com,CNN.com and NYTimes.com. Toyota has also partnered with YouTube to launch a “Toyota in Action” channel that will carry video stories from the map. To view the map, please click on: www.toyotainaction.com.