Toyota's new global design boss vows to ban the bland

FRANKFURT -- The Toyota brand's flamboyant new global styling chief wants to put an end to a long tradition of conservative design.

In the future, he says, the styling of Toyota-badged vehicles will be more aggressive, reflecting the more emotional approach being called for by Toyota Motor Corp. President Akio Toyoda.

In charge of the design metamorphosis is Dezi Nagaya, a veteran Toyota designer who dresses like he's on his way to a trendy Shibuya nightclub rather than off to work at Toyota.

"Toyota has been criticized for being quiet and nonoffensive, of having too friendly an image while lacking emotion," Nagaya said during an interview at the auto show here.

"We are going to be more dynamic, more masculine, sportier, with a more obvious design theme and a face to represent the company and the brand," he said. "We have eliminated emotion. We need to pump that up."

But for the ebullient 50-year-old designer, it also means walking a tightrope -- trying to upend several generations of conservative design in a risk-averse, consensus-driven corporate culture.

And Nagaya needs to juggle design strategy for global markets that may have quite different perceptions of what a Toyota is.

So while he tosses around such words as "passion" and "emotion," Nagaya also frequently returns to expressing the need to have "rational value" in Toyota design.

Nagaya listens carefully to constructive criticism about vehicles Toyota has delivered, including some of his own work. And he says he knows Toyota's styling ethos needs to change.

That's why the concepts for the sporty FT-86 coupe, which first arrives next year as the Scion FR-S, have become more aggressive, rather than less so -- even though manufacturing engineers may wonder how they are going to bend the metal.

Of course, the new direction may give Toyota designers fits: Trying to evoke emotion in a car like the Camry.

"The Camry has a wide selection range with customers who don't want something too aggressive," Nagaya said. "But it has the responsibility of being the highlight of the lineup."

For vehicles such as the Camry and Prius, Nagaya says, the sliding scale of emotion and rationality leans more toward the rational.

"If we don't stand between those two pillars, then it won't look like our product," he said. "But each needs to have its own distinct element besides the family resemblance."

He says Toyota needs to be like "a department store," where there is a united styling language among many products that have little to do with each other. In that sense, if there are five styling cues that are similar on a Prius, Camry, Land Cruiser and FT-86, the rest can be wildly different.

This line of thinking goes back to when Nagaya was general manager of the Lexus planning department in Tokyo and one of the creators of the "L-Finesse" design language for Lexus.

In developing L-Finesse, Nagaya said he wanted to avoid what he calls the BMW design strategy of "small, medium and large sausages."

As chief designer of the second-generation Toyota Prius, which debuted in 2003, Nagaya took that thinking to the extreme.

"Some people don't know what a Toyota is, but with the Prius, people knew it was a hybrid, even if they didn't know it was a Toyota," Nagaya said.

But when overseeing the expanding Prius lineup, Nagaya said the family resemblance needs to be apparent. So even though the Prius C subcompact concept shown earlier this year seems distant from the regular Prius, the production version likely will be much closer in appearance.

"It has to keep the Prius styling language," Nagaya said. "You have to tell it's the youngest brother, that it has the Prius image. The current Prius is too serious, so the Prius C will be more optimistic.

"That's how design works," he said. "It gives people information. It tells them what the function is, what's inside. It's not just styling; it means something."

Akihiro 'Dezi' Nagaya

Age: 50
Title: General manager, Toyota design division
Design credits: 1st- and 3rd-generation Lexus LS; 2nd-generation Lexus GS; 2nd-generation Toyota Prius

You can reach Mark Rechtin at mrechtin@crain.com.

Article via Autonews.com

Written by Mark Rechtin

Read more: http://www.autonews.com/apps/pbcs.dll/article?AID=/20110926/OEM03/309269971/1117#ixzz1ZNfJtquP

2012 Toyota Venza Debuts New Three-Grade Model Line

The Toyota Venza, which melds sport-sedan design with crossover versatility, debuts a new three-model grade strategy for 2012. Previously, the Venza had been available as a mono-spec model with several option packages.

The 2012 Venza is available in LE, XLE and Limited grades, a model line change that aligns the Venza with other Toyota passenger vehicles, making it more convenient for customers. The LE and XLE models are available with all powertrain combinations: four-cylinder, V6, front-wheel drive (FWD) or all-wheel drive (AWD); the Venza Limited comes with the V6 engine only, in front-wheel drive or all-wheel drive configurations.

Developed specifically for the North American market, the Venza appeals to customers who prioritize bold, innovative design, a luxurious and refined interior, and excellent handling but still requires roominess and versatility. Venza provides SUV flexibility, specifically with its fold-flat rear seats, spacious cargo area, elevated driver sightline, available AWD and up to 3,500-lbs. towing capacity.

The Venza design was the creation of Toyota’s Calty Design studios in Newport Beach, Calif., and Ann Arbor, Mich. A 109.3-in. wheelbase, overall length of 189 inches and height of 63.4 inches give Venza about the same footprint as a midsize sedan. Calty designers leaned toward a sleek sedan-like concept with a wide stance that featured a sporty exterior, but also included important SUV attributes, such as cargo space, towing capability and available all-wheel drive performance.

All aspects of Venza’s engineering and design were targeted specifically for the North American market, where it is sold exclusively. Venza was primarily engineered at Toyota Technical Center in Ann Arbor, Mich. Venza is assembled at Toyota Motor Manufacturing Kentucky (TMMK), in Georgetown, Ky., also home of the Camry and Avalon. More than 70 percent of Venza’s components come from North American suppliers.

Performance and Efficiency

The 2012 Venza offers both the four-cylinder and V6 models in FWD and AWD versions.  Venza’s standard 2.7-liter four-cylinder engine delivers 182 horsepower at 5,800 rpm and 182 lb.-ft. of torque at 4,200 rpm. The four-cylinder Venza is EPA-rated at 21 MPG city/-27 MPG highway for the FWD model.

The 3.5-liter V6 produces 268 horsepower at 6,200 rpm and 246 lb.-ft. of torque at 4,700 rpm. The V6 FWD model has EPA-estimated fuel economy ratings of 19 MPG city/26 MPG highway.  Both engines are teamed with a six-speed sequential-shift electronically controlled automatic transmission with intelligence (ECT-i). The six-speed ECT-i provides an engaging driving experience and helps optimize fuel economy. Uphill/downhill shift logic selects the proper gear for driving conditions and helps provide moderate engine braking during downhill driving.

Venza's Active Torque Control AWD System optimizes torque distribution between the front and rear wheels to help ensure stable acceleration and smooth cornering on all road surfaces. AWD offers enhanced traction and helps provide excellent overall handling in inclement weather.

An available Towing Prep Package (V6 only) equips the Venza with an engine oil cooler, larger radiator fan and heavy-duty alternator.

Handling and Ride

Venza was designed with a lower center of gravity than typical SUVs to help provide dynamic handling, which is further enhanced by the large wheels and tires. The four-cylinder models ride on standard 19-inch, 10-spoke aluminum alloy wheels. Distinctive 20-inch five-spoke aluminum alloy wheels are standard for the V6 model. Power-assisted, ventilated front and solid rear disc brakes are standard on all models.

Venza’s body structure relies on high tensile-strength steel, gussets and crossmembers for its strength, rigidity and optimized weight. Front suspension consists of a rigid L-arm-type MacPherson strut with a stabilizer bar, and the rear suspension is a dual-link MacPherson strut setup with stabilizer bar. Electric power steering (EPS), with its ideally weighted steering effort, contributes to the Venza’s spirited driving dynamics. EPS helps provide a more direct steering feel at both high and low speeds and provides just-right assist when maneuvering the vehicle into tight parking spaces.

Safety

Toyota's STAR Safety System is standard on all Toyota models and features enhanced Vehicle Stability Control (VSC), Traction Control (TRAC)  Anti-lock Brake System (ABS) Electronic Brake-force Distribution (EBD), Brake Assist and the Smart Stop brake-override Technology (SST).

VSC automatically adjusts engine output and the vehicle's braking force at each wheel to help control loss of traction during cornering. TRAC helps maintain traction during challenging driving conditions. Brake Assist is designed to determine if the driver is attempting emergency braking. If the driver has not stepped firmly enough on the brake pedal to engage ABS, Brake Assist supplements the applied braking power until the driver releases the pedal. Smart Stop offers an additional level of safety by automatically reducing engine power when a vehicle’s brake and accelerator pedals are applied simultaneously under certain driving conditions, helping to bring the vehicle to a controlled stop.

Hill-start Assist Control (HAC), also standard on all Venza models, temporarily provides pressure to the brakes while the vehicle is stopped on an incline to help ensure easier starting with no rollback.

Venza’s comprehensive array of standard safety features provides seven airbags, including a driver’s knee airbag, driver and front-passenger front-seat-mounted side airbags, and front and rear side-curtain airbags. Front seat-belt pretensioners retract the seat belt in a severe frontal collision, while the dual-stage force limiters help limit the seat-belt force applied to the driver’s and front passenger’s chests. Driver and front-passenger seats employ active headrests. If the vehicle is struck from the rear, a cable-actuated mechanism will move the headrest upward and forward to help limit movement of the occupant's head.

Comfort and Convenience

Venza’s generous utility includes several clever storage locations and lighting. The adjustable center console features a sliding cover and armrest, three iPod/MP3 player holders with wire concealment features, and a large storage compartment.

The center-console compartment is also equipped with a USB port, auxiliary audio jack and 12-volt power outlet. The upper portion of the center console houses the gearshift lever for easy and comfortable driver reach. An on/off switch on the overhead console enables front seat occupants to operate all four personal overhead interior lights.

Interior storage is further complemented by a total of 10 front and rear beverage holders (six bottle holders and four cup holders). These include dual-illuminated sliding front cup holders in the center console, two in the rear seat armrest, and front- and back-door bottle holders.

Three-Grade Model Line

The 2012 Venza comes in LE, XLE and Limited model grades. The LE comes well equipped with standard dual-zone automatic climate control with air filter and second row seat vents; eight-way power-adjustable driver’s seat; 3.5-inch multi-information display; a tilt/telescopic adjustable steering wheel with integrated audio controls; an overhead console with map lights; rear-seat adjustable personal reading lamps and three 12-volt power outlets.

The LE grade’s standard audio system includes an AM/FM six-disc, in-dash CD changer with integrated satellite radio, Bluetooth^® hands-free phone capability with wireless music streaming via Bluetooth^® , MP3/WMA playback capability, USB port with iPod connectivity, auxiliary audio jack, auto sound leveling, and six speakers. The available Convenience Package for the Venza LE adds a power liftgate and a rear back-up camera. The Preferred Package adds a panoramic glass roof with front power moonroof.

The Venza XLE provides a major luxury and convenience upgrade to the vehicle and includes such features as leather seating surfaces, steering wheel and shift knob; four-way power passenger seat; multi-stage heated front seats; satin mahogany wood-grain-style interior trim; anti-theft system with alarm and engine immobilizer; Smart Key System with pushbutton start and illuminated entry; power rear liftgate and a back-up camera. Also standard on the XLE is a multi-information display that can be customized to adjust the font size and content, and navigation voice instructions available in Spanish, French or English (XM Traffic is only available in English).

Aside from powertrain choices, the XLE offers two major options. The Premium Package that includes a panoramic glass roof with front power moonroof, a JBL^® Synthesis surround-sound system featuring an AM/FM six-disc in-dash CD changer with integrated satellite radio, MP3/WMA playback capability, Bluetooth hands-free phone capability and audio streaming and 13 speakers. The Navigation Package includes a voice-activated touch screen DVD navigation system with integrated back-up camera, JBL^® Synthesis surround-sound system featuring an AM/FM four-disc in-dash CD changer with integrated satellite radio, MP3/WMA playback capability, Bluetooth hands-free phone capability and audio streaming and 13 speakers .

The new V6-only, top-of-line Venza Limited combines the XLE Navigation Package and the panoramic glass roof with front power moonroof, and adds high-intensity discharge (HID) headlights with automatic high beams. The high beam feature detects oncoming vehicles and automatically switches the headlamps from high- to low-beam.

Customers looking for a pet-friendly vehicle will find a wide range of pet utility accessories available at Toyota dealerships. Among the available choices are a rear liftgate pet ramp, booster seat with harness, pet buckles and rear seat zipline-style harnesses, pet carriers and bucket seat, bench seat and hammock style waterproof seat covers.

Exterior Design

The Venza sports an aerodynamic shape with short overhangs, forward A-pillar, crisp character lines, and a low roofline. Continuous brushstroke lines run from the front grille to the D-pillar. A bold front end features a distinctive grille, headlights and fog lamps for a sporty yet refined appearance. From behind, Venza's sophisticated and confident appearance is completed with an angled rear hatch, spoiler and wide wraparound taillights that interconnect with the hatch door. Tight tire-to-body gaps contribute to the sophisticated, refined appearance.

The Venza design is highly practical, with a rear load-in height that is almost as low as that of the Sienna minivan. The generously sized liftgate opening enhances the vehicle's utility. An available power liftgate integrates jam protection that detects obstruction in the door’s path and reverses the motor. Venza provides a low step-over height for improved ergonomics and because the closed doors cover the rocker panels, the driver and passengers are protected from accumulated road-dust while getting into and out of the vehicle.

Interior Design

The Venza interior is designed to enhance driving enjoyment and offer premium comfort. The available interior colors, ivory and light gray, are offered in fabric on LE and leather on XLE and Limited. The flow of the center console creates a unique “60/60” design that gives both the driver and front passenger the feeling that 60 percent of the space is accessible from their seating position. On XLE and Limited grades, the standard Optitron® speedometer and tachometer and multi-color center instrument panel display are paired with optional satin mahogany wood-grain style trim. Dual-zone automatic climate system controls are centrally located on the upper console, providing easy access for both the driver and front passenger.

Personal space lends overall comfort to the vehicle's interior. Measurements for head room, shoulder room, hip room and couple distance surpass competitive vehicles. Cargo-area utility is enhanced with fold-down 60/40 rear seats, one-touch fold-down seat levers and a tonneau cover.

Limited Warranty

Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items.  Additional 60-month warranties cover powertrain for 60,000 miles and corrosion with no mileage limitation.  Toyota dealers have complete details on the limited warranty.

Article and Photo via Toyota

Thank you to the author of this review. Way to go team!

Five star review from DealerRater:

"The staff was professional, friendly and courteous which made the entire car buying experience a pleasurable one. All of our questions were answered and the sale was completed in a very timely fashion."

Go behind the scenes of Toyota's latest Prius Family TV spot and learn how many people came together to create a 17-foot-tall person.

Toyota Introduces 2012 Prius Plug-in Hybrid

Who is excited for the Prius Plug-in Hybrid?

Toyota, the world leader in hybrid passenger cars and SUVs, introduced the Prius Plug-in Hybrid at the annual Green Drive Expo here today, as the newest member of the Prius Family.

Joining the popular third-generation Prius Liftback and the new Prius v, the new Prius Plug-in combines the benefits of the standard Prius model’s hybrid vehicle operation with extended electric vehicle (EV) driving and more affordable pricing than pure electric or range-extender type vehicles. The 2012 Prius Plug-in Hybrid, which offers seating for five, is expected to achieve a manufacturer-estimated 87 MPGe (miles per gallon equivalent) in combined driving and 49 MPG in hybrid mode.

Toyota has sold more than one million Prius models in the United States since the first-generation model was introduced for model-year 2001. The recent introduction of the larger Prius v and now the Prius Plug-in Hybrid brings this eco-focused model range to four distinct vehicles, including the Prius c, which will debut in 2012.

The 2012 Toyota Prius Plug-in Hybrid will allow true EV operation and performance for up to 15 miles at speeds up to 62 mph, along with quick home charging using a standard AC outlet and 15-amp dedicated circuit. Operating in EV mode, the Prius Plug-in Hybrid provides the quick, smooth quiet driving of a pure electric vehicle. The Prius Plug-in Hybrid offers the same five-passenger seating and luggage space as the standard Prius model.

The 2012 Prius Plug-in Hybrid retains the Hybrid Synergy Drive of the standard Prius model and will seamlessly switch into hybrid operation at a pre-determined state of battery charge. A newly developed 4.4 kWh lithium-ion (Li-ion) battery pack replaces the standard Prius model’s nickel metal hydride (NiMH) battery and fits under the rear cargo floor, and the vehicle adds an easy-to-use external charging cable.

A full charge using an external AC outlet takes approximately 2.5 to 3.0 hours using a 120v household outlet or 1.5 hours using a 240v outlet. The included 120v charging cable connects to the charging port inlet located on the right-rear fender.

In addition to offering Entune™, Toyota’s new multimedia system, available smartphone applications developed for the Prius Plug-in Hybrid include Charge Management, Remote Air Conditioning System, Charging Station Map, Vehicle Finder and Eco Dashboard.

Introduction of the 2012 Prius Plug-in Hybrid follows an extensive test-fleet program involving 125 early prototypes in the United States. Toyota applied experience from that test phase, along with input from participants, to finalize engineering and improve features for the production model.

Performance and Economy

Even with the addition of the new onboard battery charging system and larger 176-lb. Li-ion battery pack, the 2012 Prius Plug-in Hybrid weighs just 123 lbs. more than the standard Prius Liftback, thanks to weight-savings techniques applied elsewhere. As a result, driving performance for the 2012 Prius Plug-in Hybrid will be similar to the standard Prius.

Running in EV mode, the system switches to full hybrid mode under full acceleration, which splits engine power between the drive wheels and the generator, keeping the battery charged – just as in the standard Prius model.

Even when not running in the driver-selectable EV mode, the Prius Plug-in Hybrid will rely more on its electric-only capability in situations where it is more efficient than running the gasoline engine, especially in urban and suburban driving and during shorter trips when drivers will enjoy the smoothness and quiet of EV operation. The overall fuel economy rating for the Prius Plug-in Hybrid increases to a manufacturer-expected 87 MPGe, with the car achieving an estimated 49 MPG when operating in hybrid mode.  Drivers who use the vehicle for frequent short trips and local driving will realize the biggest reduction in gasoline usage.

EV and Hybrid Operation

The Prius Plug-in operates much the same way as the standard Prius model while offering extended EV range and plug-in charging. Current Prius owners will feel instantly familiar with the new model while enjoying more benefits of EV driving.

The Plug-in Hybrid system consists of a large-capacity Li-ion battery and an external battery-charging port connected to the standard Prius Hybrid Synergy Drive system.

Toyota developed the new compact, lightweight, high-output battery specifically for the Prius Plug-in Hybrid. The 4.4 kWh battery pack includes a battery charger located under battery that features an internal cooling fan. The hybrid system’s inverter and has been optimized for the new, higher-capacity battery. In addition, the hybrid cooling system uses a larger heat exchanger and higher-capacity fan motor.

As in the standard Prius Hybrid model, the Prius Plug-in Hybrid shuts down the gasoline engine at a stop and accelerates away with the hybrid battery providing electricity to the front motor; the Prius Plug-in Hybrid can rely on battery power alone for longer distances and higher speeds than the standard Prius. It features a new battery state-of-charge gauge, and a standard multi-information display panel monitors fuel and energy consumption to help encourage economical driving habits.

New multi-information display additions have been included in the Prius Plug-in. A new EV Drive Ratio display records the ratio of driving distance covered by EV power, and the Hybrid System Indicator shows possible EV driving range when in EV mode. An Eco Savings Record screen, new to both the 2012 updated Prius and the Prius Plug-in, allows drivers to measure their savings over a customizable pre-set comparison vehicle. The pre-set areas include fuel cost for a gallon of gas and miles-per-gallon average.

Charging the Prius Plug-in Hybrid

The external charging system is designed to be easy and safe to use. Approximately 24 feet in length, the battery charger cable weighs just 3.75 lbs. and conveniently fits its own compartment in the trunk area.

The port is located behind a spring-loaded push-open door on the right-rear fender. A full charge using an external AC outlet takes approximately 2.5-3.0 hours using a 120V household outlet with a dedicated 15-amp circuit, or 1.5 hours using a 240V outlet. The charge port provides LED (Light Emitting Diode) illumination for convenient nighttime charging.  A timer allows charging to take place during off-peak hours and can be set for both start and end times. 

In the event of a malfunction, the CCID (Charging Circuit Interrupter Device) in the cable will stop the flow of electricity for safety, and the indicator lamp will flash. There is also a self-test button, similar to that used on household kitchen and bathroom electrical outlets. A special rubber stopper prevents the charging port door from snapping shut when closing. 

Leviton Level 2 (240V) Home Charging Stations

Leviton, an approved provider of Level 2 (240V) home charging stations, has developed a residential program exclusively tailored for Prius Plug-in customers. The program will include a one-stop solution for home charging stations, installation services for 120V and 240V applications, and dedicated support for Toyota customers. The program will also offer Level 2 (240V) 16-amp and 30-amp home charging stations designed exclusively for the Prius Plug-in (UL-certified, compact design, easy-to-use, and made in the U.S.A.), industry-leading pricing for Level 2 (240V) with basic packages and a Toyota-dedicated e-commerce web portal (leviton.com/Toyota) with product information, order tracking, and other features. Prius Plug-in customers will be able take advantage of Leviton’s special pricing starting early October.

Packaging and Weight Optimization

A key goal for development of the Prius Plug-in was to deliver the optimal balance of performance, range, economy, packaging and affordable price. The new model delivers extended EV range without sacrificing roominess for passengers or for luggage.

The compact high-output Li-ion battery pack is installed under the rear luggage area. Width, height and length of the luggage space remain the same as the Liftback. There is no reduction in rear seat passenger room from the standard Prius model, with seating for three and 36.0 inches of legroom that is on par with midsize sedans.

Significantly, the biggest change in packaging from the Prius Plug-in Hybrid test-fleet model is the smaller, more efficient battery pack in the production model. The new battery pack is approximately one-half the weight of the demonstration-phase vehicle, yet provides about 15-percent more range.

The 2012 Toyota Prius Plug-in has a weight of 3,165 lbs. versus 3,042 lbs. for the Prius Liftback and 3,373 lbs. for the Plug-in test-fleet model. Suspension tuning has been altered in accordance with the change in weight distribution from the standard Prius model.

The Prius Plug-in reduced vehicle weight in other areas as well. In place of a spare tire, the Prius Plug-in carries a tire-sealing kit and inflator. The trunk floor panel features a reinforced honeycomb design and is about half the weight of the standard model’s floor panel, while the charging cable stores in a compartment at the rear edge of the trunk floor.

As on the standard Prius model, weight was saved through use of aluminum in the hood, rear hatch, front stabilizer bar and brake calipers and by using super high-tensile strength steel in the inner rocker panel, center pillar and roof reinforcement. 

All Prius models are built using processes that reduce emissions in every stage of the vehicle lifecycle, from production and driving, through eventual disposal and dismantling years down the road. Toyota uses plant-derived, carbon-neutral plastics in Prius models. Known as “ecological plastic,” the material is used in the seat cushion foam, cowl side trim, inner and outer scuff plates, and deck trim cover.  Ecological plastic emits less CO2 during the production process than conventional plastic, and it also helps reduce petroleum use.

Exclusive Trim Levels

Externally, the Prius Plug-in inherits the standard model’s exceptionally low coefficient of drag at 0.25 Cd. The current Prius had received more wind tunnel hours of testing than any other Toyota in history, resulting in one of the cleanest aerodynamic profiles of any mass-produced vehicle in the world. 

The 2012 Prius Plug-in is distinguished from the standard Prius model by exclusive exterior trim, including chrome-like finish for the door handles, front grille, rear license plate garnish and the battery charging door. Unique badges, blue-accent headlamps and LED taillight clusters also identify the new model. It is available in five exterior colors, including the new Clearwater Blue.

The new Prius Plug-in will be offered in two trim levels, standard and Advanced. The standard trim level provides all of the features of the Prius Two Liftback grade, plus some features from the upscale Prius Three and Prius Four grades. The Prius Plug-in Hybrid also makes standard a new touch-screen Display Audio and navigation system with rear backup camera and Toyota’s new Entune™ multimedia services.

The Prius Plug-in comes standard with unique wheels, LED Daytime Running Lights, new driver-feedback screens, heated front seats, Smart Key System on three doors with push-button start and remote illuminated entry, and the Touch Tracer Display. The latter features touch sensors on the steering wheel switches that are designed to reduce driver eye movement for better concentration on the road. When the driver touches the audio or info switch located on the steering wheel, a duplicate image is displayed on the instrument panel, directly in front of the driver.

The Advanced trim level adds Head-Up Display, LED headlamps, SofTex interior seat trim, eight-way adjustable power driver seat, a JBL^® premium audio and HDD navigation system and exclusive Entune Plug-in Hybrid Applications for smartphones. Additional safety features in the Advanced level include the Pre-Collision System with Dynamic Radar Cruise Control and Safety Connect system. The latter can access a call center with a live operator who can dispatch police and emergency vehicles. The system combines automatic collision notification and a stolen vehicle locator feature, which can track the location of the stolen vehicle via GPS and help guide police to recover it.

Hybrid Synergy Drive

The Hybrid Synergy Drive system in the Prius Plug-in Hybrid is essentially the same as in the current third-generation Prius and new Prius v models. The system uses two high-output electric motors, one 60kw (80 hp) unit that mainly works to power the compact, lightweight transaxle, and another smaller motor that works as the electric power source for battery regeneration and as a starter for the gas engine. Maximum motor-drive voltage is 650 volts DC.

Hybrid Synergy Drive is a series-parallel hybrid system that can provide power either from the engine alone, or the electric motor/generator alone, or any mix of both. A hybrid control computer manages the system so that optimum power is delivered according to driver demand. A start/stop system and regenerative braking also help to conserve fuel, the latter recharging the battery upon deceleration.

Hybrid Synergy Drive is built around a specially adapted, efficient 98-horsepower 1.8-liter four-cylinder engine that runs on the Atkinson cycle and contributes to a maximum 134 total system horsepower. Key components include an electric water pump that requires no belts, and an Exhaust Gas Recirculation (EGR) system that helps warm the engine quickly, reducing fuel consumption when the engine is cold.

The compact and lightweight gasoline engine produces low noise and vibration. Sophisticated valve control, injector design, and other technologies help reduce emissions to allow the Prius Plug-in to qualify for an enhanced ATPZEV emissions rating. A new low-pressure fuel-vapor containment tank system releases pressure in the tank for the engine to consume the generated vapor.

Remote Climate Control Operation for Comfort and Conservation

The Prius Plug-in features a standard automatic climate control system. The remote air conditioning feature can be activated by the key fob while the vehicle is being charged to cool the interior. This feature can help enhance fuel consumption by using the external AC power source to provide comfortable cabin temperature before entering the car.  As in the standard Prius, an ECO switch operates to prioritize fuel economy when the air conditioning is running. On the Advanced model a Smartphone can be used to start cooling the cabin.

For quick interior heating in cold climates, the Prius Plug-in Hybrid features standard two-position front seat heaters and a supplementary electric heater.

Safety

Like all Toyota models, the Prius Plug-in Hybrid will feature as standard Toyota’s Star Safety System™, which includes Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist, and the Smart Stop Technology brake-override system. An available Pre-Collision System (PCS), paired with Dynamic Radar Cruise Control, retracts seatbelts and applies the brakes in certain conditions when a frontal crash is determined to be unavoidable.  The Prius Plug-in will also come standard with seven airbags. Also available is Safety Connect, which includes automatic collision notification, stolen vehicle locator, emergency assistance button (SOS) and roadside assistance (three-year complimentary subscription included).

Entune Multimedia System

The 2012 Prius Plug-in is among a number of Toyota models that offer the new Entune multimedia system. This innovative new system leverages mobile smartphones to provide a richer in-vehicle experience with fully integrated access to navigation, entertainment and information services.

Toyota Entune debuts the first-ever support for engaging mobile apps, such as Bing™, OpenTable^®, and MovieTickets.com, along with accessing useful travel-related services, such as live weather, traffic, fuel information (location and price), stocks, and sports. Toyota Entune brings the largest selection of music options available to a vehicle, including iHeartRadio’s 750+ stations, and the Pandora^® personalized music service.

Access to Entune services (and Plug-in Hybrid Applications in the Advanced trim level) is complimentary for three years. The audio systems combined with Entune feature a best-in-class, advanced conversational voice recognition system that helps the driver to stay focused on the road by eliminating the need to memorize thousands of voice commands.  The system will also allow for audio read-back and replay capabilities for text messages, with the ability to respond by pre-set quick-reply messages such as: “I’m driving and will reply later.” 

Peace of Mind Warranty Protection

Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, and the battery-charging system and cable/connector, are covered for eight years/100,000 miles (10 years/150,000 miles for CARB states).

The Prius Plug-in Hybrid will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for three years or 25,000 miles, whichever comes first.

Press Release and Photo via Toyota

We would like to thank Doug for writing this review. Way to go Alex!

Five star review from Edmunds:

"Thank you Alex Ordonez at Toyota of Carlsbad! I purchased a new Toyota Venza 2 weeks ago. You have my earned my business now and in the future. Your professionalism was really appreciated and I bought the car exactly as you quoted me. You were patient with me and everyone was very helpful including Traci in financing. Superstars all! Thank you so much! I love my new Venza! Doug M."

Does your Toyota need new tires? If you answered yes, this coupon is for you!

http://bit.ly/pc5heN

Thank you to the author of this review. Kudos to Scott for his outstanding customer service!

Five star review from DealerRater:

"Scott is a great guy and continued to help after the sale was final and answered my questions promptly. He also was very helpful with setting up my 10 day inspection with my truck. Thanks Scott Busby!"

We would like to thank Katrina for writing this review. Way to go Duff!

Five star review from Yelp:

"Over the past five years I have purchased three vehicles from Duff Joy. My family has also purchased many cars from him. To be honest the experience really could not get any better. Duff will do anything to make sure you understand what is going on every step of the way. He is also kind and respectful of your needs. I will always recommend my friends and family to purchase their vehicles from him."

North American Toyota Production Returns to 100 Percent

Addressing the Los Angeles Motor Press Guild at the Toyota U.S.A. Automobile Museum, Toyota Motor Engineering & Manufacturing Executive Vice President Steve St. Angelo today confirmed that Toyota’s North American production has returned to 100 percent.

The recovery is well ahead of initial expectations. Shortly after the March 11 earthquake and tsunami in Japan, Toyota forecasted a return to normal production levels by November or December of 2011. 

In June, eight of the company’s 12 North American built models returned to 100 percent, including Avalon, Camry, Corolla, Matrix, Highlander, Sienna, Sequoia and Venza.  

Today’s announcement confirms 100 percent production of the remaining four vehicles, including Tacoma, Tundra, RAV 4 and Lexus RX 350. Together, the 12 models account for nearly 70 percent of Toyota’s U.S. sales.

With Japan-based production also restored to normal levels, Toyota will focus on replenishing dealer inventories through overtime and Saturday shifts at certain plants. The company estimates production levels in the fourth quarter will be approximately 15 percent higher than forecasted prior to the earthquake and tsunami.

Commenting on the announcement, St. Angelo said, “The recovery is a testament to the dedication and commitment of our North American team members, suppliers and business partners. All of us at Toyota greatly appreciate the patience and support of our customers and dealers, many of whom have made generous donations in support of the relief efforts in Japan.”

He continued, “Looking ahead, we’re excited about our extensive product launch schedule over the coming months, including the all-new 2012 Camry and Camry Hybrid. I have no doubt that our team continues to be focused on building the highest quality vehicles for our customers.”

Separately, the company also confirmed that Toyota’s Alabama engine plant begins four-cylinder engine production this month. The Huntsville plant, which already builds six- and eight-cylinder engines for trucks, will build the four-cylinder for Camry, Highlander, RAV4, Venza and Sienna.

In addition, plans for Toyota’s 14^th North American plant in Mississippi remain on track with Corolla production scheduled to begin in October. The plant is hiring 2,000 team members. 

Press Release via Toyota

Watch Adam Frucci unbox the 2012 Toyota Yaris.

We would like to thank David for writing us this review. Kudos to Patrick, Ghassan, and Lou for their excellent customer service.

Five star review from Yelp:

"2011 Sienna SE; test drove LE & SE with Patrick, got the color we wanted within an hour with Ghassan (found the sporty SE from another dealership), 0% APR in 2 hours with Lou, deal done in 3 hours total; picked up vehicle in 2 days; very happy with purchase; this our 4th Toyota at this dealership.  Fast & easy transaction, no pressure made our purchase an enjoyable experience with this sales team; will be back for our 5th Toyota when kid's are old enough to drive."

Thank you to the author of this review. Way to go Duff!

Five star review from DealerRater:

"My Prius lease was handled by Duff Joy and this was the most pleasant vehicle purchase I have ever experienced. Duff and his staff were extremely professional and courteous as well as knowledgeable of the product. My wife and I love the Prius V."

The Department of Toxic Substances Control officially recognized Toyota Carlsbad as a California Certified Green Station!

Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4

This certification states that our service department is “a leader in protecting the environment by limiting waste and toxic emissions.”  Our employees benefit as well in the cleaner=greener workplace!! Congratulations to the service management team at Toyota Carlsbad for promoting a healthy community and safe environment!!

We would like to thank Mike for writing this review. Way to go Duff!

Five star review DealerRater:

"Outstanding and I will be back. Duff does a great job. All areas are always handled professionally and first rate. I will be back when I need a new car"

We would like to thank Sofia for writing this review. Way to go Martin!

Five star review on Yelp:

"I went in a couple of weeks ago hoping to get a used Camry, but instead walked out with a brand new model and lower monthly payments!! My sales experience was excellent; Martin Suarez was extremely helpful and the process only took a couple of hours.  Like I said, I went in looking for a used car, but Martin mentioned the college rebate program in which recent college grads, or college students get $1000 towards a brand new model. Long story short, I got free money towards the down payment of my car, and I couldn't be happier!!

I definitely recommend asking for Martin to anyone looking for a vehicle!"

Wishing everyone a happy and safe Labor Day Weekend!

What do you get when you drive an 850-horsepower Camry race car straight into an electrical storm?